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This is a short book, written in a diary format, which supposedly follows Ellena over the course of a year. In fact, it felt more like a series of very short essays or newspaper columns, as most entries focused on a particular idea or theme rather than a conventional description of the day's events. The entries were a little too short for my liking, and I would have enjoyed more development of some of these ideas.
The book seems aimed at readers who have much more than a passing interest in the subject of perfume, as there are some chemical formulae as well as a lengthy appendix explaining how to create various scents using different chemicals and essences. If somebody were considering a career in perfumery I would recommend this book wholeheartedly, and even with no knowledge of the subject at all I still found myself intrigued at how chemicals that have never been anywhere near a fruit can be mixed together to smell like a pear or strawberry.
I spent much of the book trying to get a handle on Ellena's personality from the way he writes. He's quite scant on personal information and his writing is completely humourless. There's not the merest vestige of a joke or lightness of tone to be found anywhere, and I'm afraid I built up a rather unflattering picture of a haughty Frenchman who strikes fear into the hearts of his quaking assistants. I know this is meant to be a serious work, but I would have liked to have seen a little chink of humanity.
I did find myself wandering over to my dressing table and sniffing my own collection of perfumes while reading this; trying to pay attention to all the different elements and seeing if I could detect a particular flower, herb or fruit. The book will get you thinking about fragrance and what it means to us, how it is linked to memory and how it can provoke an emotional reaction.
While perfume junkies will certainly enjoy The Diary of a Nose, the deadly serious tone and lack of depth and detail will limit its appeal. I think I would have enjoyed a more conventional autobiography more, but I'm not sure Ellena would have been up to the task. As a perfumer I'm sure he's a genius, but as an author he's a little too dry for my taste.
...moreHe is PoMo and BoBo all at once: "When I want to evoke a smell, I use signs that--taken separately-- have no connection with the thing I'
In which Jean-Claude Ellena sets out to prove he is a true Frenchman, i.e. an intellectual and an aesthete, crafting works of art rather than "the icy perfections of the mere stylist" (As Mr. Charles Rennie Mackintosh would say.) He quotes Fernand Braudel on capitalism (p.45) and Charles Trenet on music (p.67) and travels the globe and namedrops and drinks tea.He is PoMo and BoBo all at once: "When I want to evoke a smell, I use signs that--taken separately-- have no connection with the thing I'm expressing: there has never been any tea in Bulgari's Eau parfumée au thé vert, mango in Un jardin sur le Nil by Hermès, or flint in Terre d'Hermès, yet the public 'feels' they are there." (p.3) Comparing himself to a sculptor, winemaker, or other craftsman, he says "Where the master of wine is concerned, man adds to nature; as a perfumer, I remove myself from nature to reduce it to the level of signs." (68)
This clustering of signs around and about perfume is partly because we can't evaluate or sense a perfume without smelling it--interacting with the thing-itself--so we need representations in words, images, symbols. Ellena remarks, seemingly without irony, "marketing people understand this perfectly. Seeing advertisements has never meant being able to smell the perfume; at the very best it elicits a desire to smell it: such are the strengths and limitations of the exercise." (24)
Actually one could say this about all luxury goods. They are about desire and possession, and representations of desire and possession. One of Ellena's own perfumes, First, sort of represents all that in scent-symbol form: "Gorged on analyses of market archetypes, I collected, borrowed and conflated every signal for femininity, wealth and power into this perfume." (66)
The best thing I got from this book, however, was an idea for an experience akin to the Feast of Words nights at SOMArts: an event in which "the master of ceremonies burned ten different fragrances, one after another. For each fragrance, the participants were invited to compose a poem." (127) Now, who will humor me and actually do this?
...moreThis book is, simply, a journal by a composer of perfumes. Jean-Claude is certainly an intriguing figure, but he seems so engrossed in his own scent-wan
I recently became engaged with texts on perfume, after finding 'The Emperor of Scent' by Chandler Burr, at a trains station that had wild hyacinths blooming in the parking lot. I searched out like minded books on scent, intrigued at how little I'd considered this sense of mine, and was hoping to get a deeper understanding of scent from this book.This book is, simply, a journal by a composer of perfumes. Jean-Claude is certainly an intriguing figure, but he seems so engrossed in his own scent-wanderings, that it's hard to bridge the gap if you're also not a super-smeller. He's not known as a writer - although it's clear from his thoughts, he's an artist. But as a non-writer, there is little sense or true cohesion or finality to this book. It does, indeed, read like a perfume would - it wafts past enticing scents of fashion, culture, food and greatness, without settling specifically on a thought. It lingers, but only slightly so. I think perfume-obsessives will love this, but the man does not extend his thoughts to those who do not understand it. He simply invites you into his mind-wanderings, which are at times interesting, but collectively, nothing to write home about. A simple, easy book that may intrigue you further down the rabbit hole of scent, but has no true lasting effect on me otherwise.
...moreWhat I got was abstract prose that wove stories through the memories and experiences of the perfumer himself. The book narrates Ellena's thoughts on what inspires h
As a voracious reader, I found myself drawn to books on perfumery, starting with this 175-page book written by the iconic Jean Claude Ellena, 'parfumeur exclusif' or 'le nez' for Hermès. I expected this book to help me unravel the why's and how's of the perfume creation process - a topic I find myself contemplating on, time and again.What I got was abstract prose that wove stories through the memories and experiences of the perfumer himself. The book narrates Ellena's thoughts on what inspires him and glimpses into the disjointed nature of the creative process. Jean-Claude unpacks his process of creation through diary-style entries - meandering past the confluence of fashion, culture, travel, food and language, without elaborating on the interconnectedness of the trails of inspiration. I must admit that in spite of being a sucker of the abstract style of writing, this book has left me wanting to read a less eloquent and more personable account of a perfumer.
That aside, this is an easy book - one that may take you further down the rabbit hole of our olfactive senses! I find it to be a great introduction for newbies like myself, who want to find their way in this space, but, struggle to find their bearings within the expansive landscape that is the art and alchemy of perfumery.
...moreHaving read other reviews of this book on Goodreads, I opted to ignore
In my life I have, to date, fallen in love at different times with a mere two lovely eau-de-parfums. One, launched in 1977, was inspired by the Orient. The second is a floral/fresh first marketed 1978. Since then I've never felt any necessity whatsoever to wear any other. So I was intrigued when this book, "The Diary of a Nose" turned up in a charity (thrift) shop. I simply had to buy it (and at such a reasonable price, too)..Having read other reviews of this book on Goodreads, I opted to ignore the book's diary-structure, and instead treat it simply as a series of episodes in the life of the master perfumier Jean-Claude Ellena, who likes Italo Calvino's definition of a classic book: "A classic is a book that has never finished saying what it has to say" (at https://www.goodreads.com/quotes/sear...). It's hardly difficult to spot the applicability to perfume. Very arty.
J-C E appends names, not numbers to his formulations in progress. Yet his mind works differently when, later on in his book, he outlines (giving little away) how his memory internalises and classifies primary scents. I'm different. I've always found it easier to use alphanumeric codes to clarify relationships between formulations at a glance. He also uses 'moleskin' notebooks; which, having trouble visualising pegged-out talc-rubbed drying pelts of moles (of the family Talpidae,) I take to mean the products of the American company Moleskine
That as the character of a wine should communicate the character and personality of its maker, J-C E claims so should a perfume. Neither, I conjectured, would such a tactic risk harming the marketability of its 'creator'! Alchemists have recognised for centuries the significant value that can be added by product positioning supplemented by lashings of imagination. Later on he recounts a very enjoyable dinner party in Gembloux, near Lièrge; where the guests are given noteboooks and pencils to record their impressions of what they will be eating. He refuses to play along with this; claiming that he cannot simultaneously "live intensely; and make notes about my feelings at the same time." (p.96). I cheered for him at that point, before carrying on to read his interesting description of the menu; which anyone who regularly entertains will find both thoughtful and helpful.
The odd proof-reader's error greatly amused me. On page 73, J-C E writes, "I have just spotted sweat peas in every colour." I was immediately reminded of the highly successful BBC sit-com 'Allo Allo, (1982-1992), set in France during WW2, where the abominable French-speaking gendarme is really a British undercover officer (Crabtree), in permanent disguise.
The interacting sum of parts creates and defines a perfume, whether bought and worn to attract or to disguise. Likewise it is the sum of parts that defines this book, whether bought to read or to give as a present together with a phial of eau de parfum. I certainly enjoyed these pages all the more whilst wearing perfume, rather than unperfumed straight after a bath.
...moreOverall, I was very pleased with this book. It managed to keep the spirit of the first book but was what I really wanted from the first book without all the boring details. I do have a few criticisms. It's a short book,
As I mentioned in my review of his previous book, Ellena is genius perfumer and is really a celebrity in the perfume world. Though I didn't like his previous book and found it tedious, I was still very excited to read this, since it was entries from his diary over a year's time.Overall, I was very pleased with this book. It managed to keep the spirit of the first book but was what I really wanted from the first book without all the boring details. I do have a few criticisms. It's a short book, and it really only about a third of the year in entries, not the whole year. I don't necessarily mind that it's short, but it bothered me some in conjunction with my next problem with it: Ellena tends to ramble a lot, and some entries are either not related to perfumery or are only loosely related. So when you notice that the entries were selective, you start to ask why didn't other days replace these entries? Now it could be the fault of the editor, or maybe Ellena himself didn't write entries every day, but I just found some entries to be pointless. Also, I think that Ellena tries too hard at being philosophical. It works on occasion, but most of the time it's too forced. Also, there's not really a thread to tie in the whole book, or a poignant ending, so reading this all at once (like I did) probably isn't the best way to read it. Perhaps it's best if savored little by little.
But mostly I really enjoyed the book. I found that I really liked hearing about his experience as a perfumer and his day-to-day routine. I loved how he explained some of the secrets to his creations, and I loved how he has a section at the end of the book listing ingredients that can make common accords (even though it would still take trial and error to figure out the proportions). I really enjoyed the entries about his camaraderie with Edmond Roudnitska (another iconic perfumer from a generation prior). At times I found this book informative, beautiful, poetic, and philosophical. But mostly I just like this book because it tickles my nosiness about the life of an uber-popular perfumer that I really admire. For those who love fragrances--particularly Ellena's--you will want this book.
...moreEllena is a perfumer (or "nose," in industry speak), famous in the art-chemistry realm that is perfumery for fragrances that are light, fresh, and evocative of nature. For example, Ellena's "Un Jardin en Méditeranée" for Hermès seems to conjure a soft breeze of tomato leaves, freshly tilled soil, salt water, and orange and olive trees. He's quick to note that though he is inspired by reality, whether in situ or in memory, he absolutely loves working with artificial ingredients in order to perfectly replicate the referents.
I was especially delighted by his inclusion of recipes, listed in the postface, such as this one for the perfect evocation of a lily:
benzyl salicylate
phenyl ethyl alcohol
methyl anthranilate
Depending on botanical varieties, you can add linalool, indole or geraniol.
Ellena has thousands of raw ingredients in the recesses of his laboratory, mainly essences (distillations using hot water vapor), absolutes (made with dried vegetation), and extractions (made through low-temperature carbon dioxide). But he chooses between a select group of 200 components when making a fragrance. A critic (Luca Turin) likened his euphoric self-limitation to anorexia, but he's laughing all the way to the bank: his unusual scents are sold in pretty much every mall in the world.
Though poorly edited in this translation, it would make a nice gift pairing with a bottle of Hermès cologne.
...more...more
It is a breathtaking book that I will be keeping near me at all times. It was, as could be expected, a very poetic, elegant, immensely inspirational book by one of my favorite perfumers. What I didn't expect from it was how subtly J. C. Ellena was seducing his readers throughout the book: to smell, to live, to think, to love just a touch more deeply.
It is a breathtaking book that I will be keeping near me at all times. ...more
- no proper cohesion
- a bit of insight regarding perfume process but mostly just wishy washy thoughts
- writing was quite poetic at times
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Source: https://www.goodreads.com/book/show/15731163-the-diary-of-a-nose
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